What Drives Repeat Business to Your Site

NOTHING YOU DO IN THE WAY OF MARKETING
WILL FIX A WEBSITE THAT'S NOT SETUP TO SUPPORT YOUR BUSINESS.

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OFFER WHAT THEY WANT!

If you're in the business of making money on the internet, be realistic. Think about how people shop. There's room for the impulse purchase. And it does happen frequently. But typically it takes 6-7 visits to your site before people even notice what it is you have to offer unless they've arrived there from a search for a very specific item that you offer.

So, you see, merchandising is very important. Fortunately, we have generations of merchants we can learn from. What people want is still the same as it has been for generations. Just apply the principles of marketing. Here's a checklist to get you started.

High-Quality Content.
Quick Download. (Pizzazz within reason)
Easily Navigation.
Frequent Updates. (A MUST!)
Rewards, Contest and Incentives. (Establishes "What's in it for me".
Links to Popular Resources and Appropriate Products/Services.
Shopping Capabilities.
Customizable Content.
Forums and Chat.
Entertainment, Freebies, Jokes, Quotes and Games.

Once you have all the pieces in place, and you're ready to promote your site, you can hire someone to submit your website to the search engines and start promoting your business. If you're a do-it-yourselfer you can also promote your site online for FREE to start, without having to pay someone else do to it for you. Here are several FREE submission sites to get you started.

YoY-search
TrafficSwarm