What Drives Repeat Business to Your Site

NOTHING YOU DO IN THE WAY OF MARKETING
WILL FIX A WEBSITE THAT'S NOT SETUP TO SUPPORT YOUR BUSINESS.

Joan-Marie Delivers !

Web Design & Hosting - Content Development - Database
- And More -

OFFER WHAT THEY WANT!

If you're in the business of making money on the internet, be realistic. Think about how people shop. There's room for the impulse purchase. And it does happen frequently. But typically it takes 6-7 visits to your site before people even notice what it is you have to offer unless they've arrived there from a search for a very specific item that you offer.

So, you see, merchandising is very important. Fortunately, we have generations of merchants we can learn from. What people want is still the same as it has been for generations. Just apply the principles of marketing. Here's a checklist to get you started.

High-Quality Content.
Quick Download. (Pizzazz within reason)
Easily Navigation.
Frequent Updates. (A MUST!)
Rewards, Contest and Incentives. (Establishes "What's in it for me".
Links to Popular Resources and Appropriate Products/Services.
Shopping Capabilities.
Customizable Content.
Forums and Chat.
Entertainment, Freebies, Jokes, Quotes and Games.

The Company You Keep

Once you have all the pieces in place, and you're ready to promote your site, you can hire someone to submit your website to the search engines and start promoting your business. If you prefer to do-it-yourself you can promote your site online for FREE to start.

There's lots of advice online about how to achieve visibility. We suggest you begin from the understanding that everything depends on the company you keep. Get your name on the wrong list, associate with those who are less than reputable and you will have a hard time gaining the trust of your intended customers.

Look for those directories and search engines the are slective and targeted to the people you want to do business with. One example is

http://www.peakdirectory.com
Unlike many directories, Peak Directory staff member hand select sites and control the content, providing links to only the highest quality sites. They provide informative resourses suitable to the whole family. Their guidlines are strict. They do not accept:

Sites that advocate violence.
Adult sites or those that are involved with them.
Actual or fraternal mirrors of other sites.
Unique websites offering the same business or service.
Sites that directly or indirectly promote illegal activity of any kind.
Sites that they consider to be poor-quality.
Sites that run massive reciprocal link campaigns.
Redirected sites or URLs.
Submissions with titles descriptions not in English.

Free Promotion

Free is good, Just remember to check out who else is being promoted there. Look for recommended guidelines for setting up your links. Here are several FREE submission sites to get you started.

Click Here For The Best Traffic Exchange Directory

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